<aside> 📍 Why this page exists. The programme runs three months; the alumni list runs to hundreds of teams. We do not have the bandwidth or the budget to keep making assets for everyone afterwards, and pretending otherwise would help nobody. So your package is built to be used WITHOUT us.
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Your kit is not a folder of pictures. It is consolidated assets plus metadata, style conditioning, instructions and protocols — a machine-readable definition of your identity. Given that, a frontier model produces on-brand material at adequate quality with only minor human correction. Without it, the same model guesses, and it shows.
A large part of asset generation in your kit is deterministic. The composer builds variants — logo lockups in every colourway and format, sized exports, social and favicon sets — from the brand definition itself. Same input, same output, every time. No model involved, nothing to check for drift.
<aside> ⚙ Look for the finished asset before you generate one. If the kit already produces what you need, that route is exact and free. AI is for the things the composer cannot know about — new layouts, new copy, one-off pieces.
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<aside> ⚖ A $100 subscription does not replace a $15,000 service. This will not give you boutique studio work and you should not expect it to. What it gives you is adequate, on-brand output for most everyday needs — which is usually what you actually need, and which you would otherwise not have at all.
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Quality tracks the model you pick. A current frontier model is materially better than a cheap one, and the gap is widest exactly where it matters — layout judgement and restraint.
None of this is tied to one vendor. Your kit is plain files and plain text, so any capable coding agent can read it.